Example cross media campaigns

Here are some links to CREATIVE ways of advertising. Watch some make notes and see if you can create exceptional work.


TV:     https://www.thinkbox.tv/creative/

PRINT:   https://www.thoughtmedia.com/print-advertising-in-2019/

https://www.pinterest.co.uk/heartoverheightco/ads/?autologin=true

RADIO:

https://content.communicorpuk.com/article/radio-advert-examples

https://www.mediaperformance.co.uk/single-post/2017/08/30/How-Much-Does-Radio-Advertising-Cost


McDonalds
https://soundcloud.com/campaignlive/mcdonalds

EXAMPLE REAL CLIENT BRIEFS. These briefs are here to help and guide you with clear details on TA

The 'real' briefs below may be adapted and most importantly you are to use the information to help you in LO2 assessment activities and for LO3.

Good luck and Have Fun being creative.

Unit 20 LO2 Assessment Activities Work set for Thursday 23 - Thurs 30th April. Page 250 . Example Briefs to help you

Unit 20 LO2 Assessment Activities - do all.  Work set for Thursday 23 - Thurs 30th April. (Page 250)

1. Read through the assessment activity below, carefully and go through pass, merit and distinction to the very best of your ability.
2. I have added some example client briefs for various products that may be useful for you - you may use any of these when gathering ideas, notes and research for your cross media campaign. The briefs are excellent ones from top international companies they are all real briefs. Use the info in them to create your mind maps, TA, costings, gender, etc
3. Remember you are creating a product for two media areas (cross media) - the same information to be promoted: Audio/ A-V, Audio/Print, Print/AV.
4. I would like you to gather evidence in word doc, mindmaps, ideas, research photos to begin with.
5. You are to take a look at Prezi and Powtoons presentation software (free for students - use school or gmail accounts). Try and use your evidence and create a presentation using one of the above software.
6. I am conscious this may take longer than date set, if you run over please email me to let me know.so please stay focused and remember the next LO is where you are creating your products.
7. GOOD LUCK and HAVE FUN CREATING

Zoom meeting 2 on Thursday 23rd April 2pm

Mrs McDonald-Holmes is inviting you to a scheduled Zoom meeting.

Topic: Year 12 Digital Media meeting 2
Time: Apr 23, 2020 02:00 PM London

Join Zoom Meeting- click link below
https://us04web.zoom.us/j/73145647539?pwd=i9VBBJvrZ9jBwspcRwuJqeV8yfuHmA

Meeting ID: 731 4564 7539
Password: 5EduwF

Unit 20 LO2 (pages 247-249) This weeks work set Mon 20th due in on Thursday 23rd April.

Hope you all had a good Easter break, as I did. 
I trust you are all safe and well. You are all missed. 
Many thanks for all of the excellent work that has been sent back to me. Keep this up!

This half term we are aiming to complete all of Unit 20 and have an excellent set of outcomes for Advertising Media.

This week complete pages 247-249.    All images of pages attached below

Take notes throughout in your exercise books, include key terms and complete all activities - use full titles, 2.1,2.2,2.3 etc.

Work must be uploaded onto blogger, photos of work in exercise book, links to powerpoints, prezi or hand drawn work. 



Be sure to send me evidence of the above.
Staff are keeping records of work done by students, and awarding points.




Zoom meeting will take place this Thursday also to catch up and discuss any issues.

Mrs McDonald-Holmes is inviting you to a scheduled Zoom meeting.

Topic: Year 12 Digital Media meeting 2
Time: Apr 23, 2020 02:00 PM London

Join Zoom Meeting - click on this link:
https://us04web.zoom.us/j/73145647539?pwd=i9VBBJvrZ9jBwspcRwuJqeV8yfuHmA

Meeting ID: 731 4564 7539

Password: 5EduwF

Zoom Meeting 2 Scheduled -Thursday 2pm. 9th April 2020 - cancelled

Topic: Year 12 digital media zoom meeting 2 - cancelled till 23rd April

Time: Apr 9, 2020 02:00 PM London

Join Zoom Meeting
https://us04web.zoom.us/j/361491211?pwd=dDR3NTgxQ0lST0hLNGpkZUc4UGVOQT09

Meeting ID: 361 491 211
Password: 027479

Zoom meeting 1 was successful. Thankyou to Elliot, Zak & Alex. Boddingtons Ad link

Well done guys, excellent work to date in your exercise books and blog posts.

I look forward to seeing you all next week same time for Zoom meeting 2.

Here is the Boddington adverts link I was talking about - comedic but classy

https://www.youtube.com/watch?v=RsmvTkaGODg