Unit 1.Learning Outcome 2.

Traditional methods of advertising:

Print
Above the line methods to reach a mass audience: TV, Radio, Print, Internet

https://anerdsworld.com/print-advertising-in-2018/

https://www.bing.com/images/search?view=detailV2&id=3F22C016270570C8BDB5F08855AFF101BDBAD183&thid=OIP.TgADbZZffgH2spPlp7cELgHaE7&mediaurl=http%3A%2F%2Fthemediaangel.co.uk%2Fwp-content%2Fuploads%2F2015%2F05%2Fpress-advertising-2.jpg&exph=533&expw=800&q=uk+print+advertising&selectedindex=7&ajaxhist=0&vt=0&eim=1,2,6&ccid=TgADbZZf&simid=608008299866423995&sim=11


Homework 4: on your blog give five examples with explanation for each area of print media.



Radio

https://www.campaignlive.co.uk/article/top-10-radio-ads-2016/1418495

https://www.youtube.com/watch?v=odyuao_-UJg&list=PL9ZAH7g2F0UVQmdLMf4syFk2nsWraJUiD&index=7

https://www.youtube.com/watch?v=1wMttYoAmso

Jingles

https://www.youtube.com/watch?v=yUINK8JwXn0

https://www.youtube.com/watch?v=HMTkLB5OWfI

https://www.youtube.com/watch?v=LqQGvA4Radk

Homework 5: on your blog give five examples with explanation for each area of radio media.


Television
https://blog.realytics.io/en/top-10-iconic-tv-ads-in-the-uk

Digital methods of advertising:

Web 2.0 technology/ multimedia (2004 O'Reilly/ Dougherty - Dan Gilmour We the Media)

Pop up ads, web banners, social media, 

Advertising examples and themes:
https://www.youtube.com/watch?v=vpwYsGUWIT8

Homework 6: on your blog give three examples with explanation for each area of TV and Digital media. 
( 3 x UK TV ads include time aired, length of ad in seconds, channel and cost, 
3 x web banner ads - images, 
3 x sponsorship of primetime/ flagship TV shows, 
3 x product placement/ star endorsements.
Ensure you write a paragraph about each one.

Power of Social Media  - Sonny Ganguly link below:

https://marketingland.com/social-media-advertising-set-explode-next-3-years-121691

Creative text

We have been learning photoshop and how to create 'creative text'


I need 3 posts :


1) fonts, / colour/ size (you have specifically chosen these fonts out of literally hundreds- why did you chose them ?- do the fonts have a certain feel for you? )
2) warp text
3) FX


with a commentary which tells me what you actually did? - what the effects where like? which ones did you like and why? what combinations worked best and why? what was difficult? what problems did you have to overcome? new deadline is 1st October.

U1.LO1 Kerrang research in exercise books and 4 Kerrang covers to analyse

Unit 1: LO1 Understand the Ownership Models of Media Institutions. Ownership structures & Homework 3

Ownership & Synergy:
                     https://www.youtube.com/watch?v=xj8iGsEbbtg

                     https://www.youtube.com/watch?v=hl3Mi4pVwaM

                     https://www.youtube.com/watch?v=awRRPPE3V5Q&t=3s
         
                     https://www.youtube.com/watch?v=DvSTlxJsKzE&t=3s



US/ Worldwide Ownership:
                     https://www.youtube.com/watch?v=awRRPPE3V5Q

Global Companies:
                     https://corporate.comcast.com

Independent Companies:
                     https://www.ukindies.co.uk/companies.asp


James Bond Product Placement:

https://www.msn.com/en-gb/entertainment/flashback/james-bond-a-history-through-product-placement/vi-BBmqLAQ


HOMEWORK 3

Question 6 website link above is now closed.

Please us this link below and find the answers to Question 6: 

https://www.bbc.com/aboutthebbc/

Unit 1 homework 2 (U1.LO1) This is England. Warp

Complete this homework based on The Different Types of Contemporary Media Ownership in your exercise books.
Ensure you note that it is homework and date it please. 
Hand in to me on Thursday to be marked.

Exam Dates 2020

   You will all be sitting Unit 1 & Unit 2




https://www.ocr.org.uk/Images/524140-january-2020-final-exam-timetable-cambridge-technicals.pdf

https://www.ocr.org.uk/Images/546286-june-2020-final-exam-timetable-cambridge-technicals.pdf

About Me - Homework 1 and examples of level 3 media work

Now that you have set up your blog you must now tell me a bit about you. Similar to my information below.


Hi my name is Mrs McDonald-Holmes. 

I teach Level three courses in Digital Media, Fine Art & Graphic Communication at Cardinal Heenan RC High School.

I have been teaching here for 22 years.

My hobbies include travelling, printmaking, designing, animation, cycling, going to the cinema and having fun with my family.

My ambitions are:

My Goals are:

After sixth form I want to:

Below are some examples of work created over the years by Level 3 Media students:

https://alexconnors00.wixsite.com/funkyfrosofficial/video

https://davehutchings2000.wixsite.com/mysite/about


https://www.youtube.com/watch?v=hlUDGPx2BSk&t=1s


https://www.youtube.com/watch?v=o9SxMnVeIvI&feature=youtu.be


http://a2chchsmob.blogspot.com/2017/04/cd-packaging-how-it-was-made-back-cover.html

http://a2chchsbojg.blogspot.com/2016/12/ben-howard-old-pine-music-video-a2-media.html