Thursday, February 27, 2020

Unit 20 web links - Advertisments from different mediums. Print, Audio, audio-visual and Online.

Links to audio, audio-visual, print and online examples of advertising campaigns.

Research all mediums for advertising.

Choose one from each area and show thoroughly your understanding and concept of the advert.

Answer in depth the FIVE Activity  questions from page 239 in your Unit 20 booklet.





Radio - audio

https://www.campaignlive.co.uk/article/top-10-radio-ads-2017/1451674

Print 

https://www.boredpanda.com/creative-print-ads/?utm_source=google&utm_medium=organic&utm_campaign=organic


https://www.newsworks.org.uk/why-news-brands#page-1


Audio-visual

https://www.typeform.com/blog/ask-awesomely/ad-campaigns/

https://www.clicky.co.uk/blog/top-10-television-adverts-time/

https://econsultancy.com/10-of-the-best-ad-campaigns-from-the-uk-s-top-supermarkets/

https://www.youtube.com/watch?v=owGykVbfgUE

Online advertising/ marketing

https://www.youtube.com/watch?v=KXs6Xgzr104

https://www.digitalmarketingcommunity.com/articles/10-best-digital-marketing-campaigns-in-the-uk-2019/


https://www.campaignlive.co.uk/article/celebrating-100-years-iconic-british-advertising/1425729

Register for FREE updates on advertising across all platforms


Target Audience - demographics chart - segments

Make chart in your exercise book

Geographic - 
Demographic - 
Behavioural - 
Psychographic - 

Social Grades - Groups

https://en.wikipedia.org/wiki/NRS_social_grade


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