TO Do LIst - Unit 20 - Deadline to show all work and Outcomes Thurs July 16th

DEADLINE Thursday 16th July 2020

• Your Product - Coca Cola, Calgon, Pringles, Clothing Brand etc

• Written overview of what your intention is (A4) - look at the exemplar briefs handed out in earlier emails. Target Audience, cost, time aired/ shown etc

• Two media chosen - audio/ audio-visual/ print

• Research into your product - history - how it's been advertised before in your chosen media

• Research into the two types of media you have chosen relating to the product - ie history of coca cola print ads - your views and analysis

• Script for audio/ audio- visual if chosen - a number of scripts will be drafted and we will choose one (show all as it is development)

• Mindmap of ideas relating to product and for each media outcome - ie narrated, animated, music score, colour, b&w, indoors - like we discussed today.  More details the better with analysis.

• Scripting alternates/ audio examples mp4. files/ uploaded onto blog or direct to me/ analysis of variants - what works best or why it doesn't work - how can you adapt and develop.

• Any examples, primary photos, voice over examples, music samples, etc.

• Storyboards

• Thumbnails, alternate designs not just one or two - reason for choices.

• Advert development - screen shots - stills - with analysis.

•  Editing choices with analysis.

• TWO MEDIA ADVERTS FOR ONE PRODUCT with analysis and reasoning